Thursday, May 22, 2014
Branded for Life - Part One
What do you drive? A Toyota? Maybe a Kia, Hyundai or Mazda? Whatever brand you drive, there’s a story behind each and every name. Curious about how some came about? Here are a few origins from A – M that may give you the edge next time you enter a trivia game.
Alfa Romeo – the company was originally known as ALFA, an acronym for Anonima Lombarda Fabbrica Automobili. When Nicola Romeo bought ALFA in 1915, his surname was appended.
BMW ¬ Bayerische Motoren Werke (Bavarian Motor Works).
Citroen – named after André-Gustave Citroën (1878–1935), a French entrepreneur of Dutch descent.
Daewoo – Company founder Kim Woo Chong called it Daewoo which means "Great House" or "Great Universe" in Korean.
Daihatsu – The company comes from Osaka, which translates to kanji, pronounced dai, and engine that is pronounced hatsu.
Honda – directly from the name of its founder, Soichiro Honda.
Hyundai – means the sense of "the present age" or "modernity" in Korean.
Kia – the name roughly translates as "Rising from Asia".
Whatever name you drive, you’ll find pretty much every brand of car on Carzoos, and maybe even some you've never heard of.